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Search results for “My Trip and More”
NH Hotel’s trump cards for China - authenticity of brands and collaboration
05/17/2016
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4:40:08 PM
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NH Hotel’s decision to foray into China comes at a time when the whole sector is buzzing with rapid expansion. A look at how the European company is approaching this market.
Programmatic ads could do better at targeting travelers abroad
04/08/2016
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4:26:51 PM
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Although smartphones are becoming essential devices for travellers today, advertisers fail to provide highly relevant ads to their locations and search history. The benefit of shortening a customer’s journey by showing them personalized ads related to those searches. What’s more, dynamic creative optimization (DCO) allows advertisers to customize their creative to the consumer.
Ryanair to launch next wave of digital services
04/13/2016
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12:02:15 PM
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European low cost carrier Ryanair says it will launch “One Flick” functionality which will allow passengers to change their flight details (upgrading to Leisure or Business Plus options) or buy reserved seats or fast-track ancillaries from within the airline’s mobile app to upgrade its mobile app .
Apple thinks the future of TV is apps, so where are the travel ones?
03/25/2016
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1:17:31 PM
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Travel apps represent about 5% of mobile apps, but they don’t nearly have a 5% share among the TV apps yet. However, Apple TV, as a new app platform, is ideal for engaging travellers with inspiring content and helping them better research travel.
Seven ways business travel could benefit from tech this year
01/13/2016
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12:35:41 PM
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Seven ways business travel could benefit from tech this year: simplification of expense reporting, influencing spend through feedback, automated compliant travel booking, data-driven gamification, predictive recommendations, analytics and reporting, data for sale.
LGBT tourism services eyed for growth prospects
01/15/2016
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4:11:41 PM
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The spending power and keen interest in travel by those in China's well-heeled LGBT community are attracting growing attention from tourism startups and investors.
Looking back and ahead – the corporate travel (r)evolution
12/29/2015
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9:15:07 AM
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2015 sees a disruption in corporate travel industry which enjoyed fast pace of funding. The technology advancements have changed our ways of meeting and communicating and taxi APPs have also disrupted traditional supply chain. In order to improve user experience and cut costs for companies, corporate travel managers made clear where all expenses have gone and focused more on the experience of corporate travellers.
Expedia bets big on tours and activities: Will the industry win?
12/23/2015
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4:51:08 PM
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For the past year or more, Expedia has been working behind the scenes quietly re-engineering the platform that powers its Local Expert brand.
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